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PR – Activation

More PR creates, publishes and activates communication that centres on stories which generate earned publicity.

News & Content

News, articles and editorial communication that centres on stories which generate earned publicity.

Press & Publication

Press coverage in the chosen media and content publication in traditional and digital media.

Boost & Measurement

Boosting content on social media and monitoring results in relation to key objectives.


Accurate analyses, strategies and messages are the key to favourable publicity in the long term. We therefore prefer to base all activation measures on qualitative analyses that focus on the contexts that are important to you. By doing so we can help you build good relations with those stakeholders, partners/influencers and media that matter most to you.

New communication also requires new methods of measurement. We naturally assess press cuttings and the PR value of publicity in traditional and digital media, but we also monitor key parameters that show how successful we have been in assisting you to reach our agreed objectives.

Like to know more?

Contact Åsa Frykberg, Senior PR Consultant at More PR.

+46 707 58 16 22

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